Nebula Components

Discover Where Your Paid Traffic Is Leaking Before Scaling Spend

Use this seven-question scorecard to identify conversion conditions worth inspecting. Then run the measured audit on your actual landing page.

Download the printable worksheet (PDF)

Nebula / Scorecard

Paid-Traffic Leak Scorecard

Answer seven focused questions before you buy more paid traffic. This is a fast self-check, not a replacement for the measured audit.

Question 1 of 714%

Is this landing page receiving active paid traffic right now?

Questions

About this scorecard

What does the scorecard measure?

The scorecard measures seven self-reported conditions that can create conversion friction around paid traffic: active traffic context, ad-to-headline match, above-fold clarity, CTA specificity, proof, mobile flow, and conversion-event measurement.

Is this the same as a Nebula audit?

No. The scorecard is a self-assessment; a Nebula audit observes the public URL and returns measured findings across the page signals it can inspect.

Does a high risk count prove the page is the problem?

No. A high risk count identifies conditions worth inspecting and does not prove the page is the only cause of weak conversion, traffic quality, offer, or price problems.

What happens when I run the free audit?

You submit a public landing-page URL and receive an evidence-backed audit flow that checks observable page conditions before you decide whether a repair is warranted.